Steven Liu and Petra Neiger of Cisco explain how their serious game,
myPlanNet, illustrates Cisco's 25 years in the networking business. And
it's an amazingly successful marketing tool. Plus, a quick pointer to a
site that suggests how to get lots and lots of user-generated content. (c) 2009 Tom Grant.
Heretech blogroll
- Agile PM blog
- All About Product Management
- B2B Marketing POSTs
- Cranky Product Manager
- Forrester's product management blog
- B2B Beyond Borders
- How To Be A Good Product Manager
- On Product Management
- Outside-In View
- Product Management And Popular Culture
- Product Management Insights
- Product Management Tips
- Product Management View
- ProductMarketing.com
- Productologist
- Purist Product Management
- Strategic heading
- TechUX
- The Accidental Product Manager
- Thoughts On Product Management
- Tyner Blain
- Write That Down!
About the Heretech
- Tom Grant is a senior analyst at Forrester Research. You can e-mail him at tgrant@forrester.com, or reach him via Twitter at TomGrantForr. All opinions expressed here are my own, and not necessarily those of my employer, Forrester Research.
So you want to learn about heresy...
C. V. Wedgwood: The Thirty Years War (New York Review Books Classics)
Edward Gibbon: The Decline and Fall of the Roman Empire: Volumes 1-3 (Everyman's Library)
Richard S. Dunn: The Age of Religious Wars, 1559-1715 (Norton History of Modern Europe)
Stephen O'Shea: The Perfect Heresy: The Life and Death of the Cathars
